Projects - Leading systems change - Evaluating systems change
Strategic Planning Workshop @WashU Brown School
When Tammy Orahood, Director of Global Programs at the Brown School, described their existing 10-year strategy as “built for a time that no longer exists,” she captured the challenge perfectly.
In the years since that plan was written, the School had experienced major changes — a new School of Public Health had spun out, funding and staffing structures had shifted, and international research faced new uncertainty. The question became: How do you create a strategy that adapts to change rather than trying to control it?
I designed and facilitated a one-day strategic workshop (hosted at the St. Louis Zoo!) that brought the international team together to make sense of their new landscape in real time.
Using the Panarchy cycle as a framework, we explored:
What still holds value and should be nurtured
What has run its course and can be released
Where new energy is emerging and how to support it
In just a few hours, the team:
Mapped and re-evaluated their existing strategy
Named five new strategic goals that reflected current realities
Sketched actionable next steps under each goal
Perhaps most importantly, we created space for the team to connect, breathe, and talk honestly about what was changing, emotionally, politically, and practically.
“This has been a fantastic process,” said Tammy. “We made more progress today than we could have in weeks of sending drafts around by email.”
This was more than a planning session, it was sense-making in complexity, and a reminder that strategy can be adaptive, energizing, and even joyful.
"I’m ecstatic with how it went well. I’m so pleased. We got so much done in such a short period of time and now I feel like what we have is workable and something to run with.
The community coming together aspect was obviously really important. The space (the STL zoo) was fun and inspiring.
The previous Strategic Plan was my nemesis and now I feel what we have is relevant, achievable and takes into account the challenges we're dealing with. I feel energized and hopeful."
-Tammy Orahood, Director, Global Programs at the Brown School, WashU